But at Lev, we’re up for the challenge. We believe connecting your business across platforms is a critical piece to leveling up the customer experience, and we’ve executed countless integrations, making us experts in data mapping, migrations, and helping our customers better connect across their entire businesses.
The marketing organization behind the most visited destination in the United States was struggling to fully utilize and integrate their two Salesforce solutions, Sales Cloud and Marketing Cloud.
Lev redesigned their data structure leveraging Data Stream, allowing for the creation of a relational data model in Marketing Cloud that is pulled into the platform in near-real time. This provided more visibility into their data, greater analytical insights, and the ability to capitalize on the speed of Marketing Cloud’s sending engine.
Native data allowed the marketing organization to reduce sending times from 4 hours to 5 minutes, a 98% decrease and a saving of 235 minutes per campaign.